—Contributed by Sarath Srinivasan I am now officially back. Back to blogging, back the real world, coming back to reclaim a life that was lost, saving a life that was on the steep slope of decline into oblivion. Yes. I am back. Four months since my last post. A lot has changed in that time. [...]

-contributed by Ankit Linux for many years has been trying to eat into the market share of Microsoft windows, the undisputed number one PC operating system. But still, it captures only 1% market share. There are many reasons why, still more than 90% people prefer windows over linux. The most important being the learnability of [...]

The all-in-one TouchSmart computer lets your fingers pick up where the mouse leaves off A couple of decades ago, all the big personal computer makers except Apple (AAPL) ceded the development of software to Microsoft (MSFT). The inevitable result was that PCs became commodities, running identical programs on nearly identical hardware. Manufacturers are now fighting [...]

Last Wednesday, Vermont‘s Independent Sen. Bernie Sanders was criticizing a “very unfortunate”–and somewhat obscure–month-old decision from the U.S. Bureau of Land Management in a meeting on Capitol Hill. The bureau (BLM) decided to stop accepting applications to build solar plants on federal land until a two-year environmental impact study was complete in 2010. Sanders, with [...]

–Contributed by Rohit Kaul “We are at the cusp of a radical shift where consumers want the convergence of lifestyle and work style on a mobile screen. Whoever fulfils this need takes the market share”. Thus said, Sumeet Gugnani, Director, Mobile Communications Business, Microsoft India recently. With an existing mobile user base of 288 million [...]

By definition, or even by law, the phrase Maximum Retail Price (MRP) leaves little room for ambiguity. Under the Standards of Weights and Measures (Enforcement) Rules, 1985, charging more than the MRP is a criminal offence. The MRP Act, 1977, states the consumer should pay exactly the same price as printed on the packaged commodity, [...]

UPWARD TREND From Rs 300-Rs 500 per sq ft per month in 2007 to Rs 550-Rs 850 per sq ft per month in January 2008, it’s more expensive than Colaba, Breach Candy Rentals have soared so high in Mumbai’s shopping paradise Linking Road that it has become one of the most expensive shopping streets in [...]

For the adman turned online marketer Prakash Bang, the only truth is bottom line. If cash register is ringing, the business model is a success, he maintains. Using that yardstick, several online retailers are reporting success, and not just in the usual businesses of travel, art, books and music. These are e-tailers from the lingerie [...]

Tending and grooming the public image to keep a brand relevant and differentiated is the most critical task that marketing managers have before them . Lesser managements however make the mistake of mixing up issues to damage their own brand. These managements consider advertising as an expense but an essential evil in promoting their brand. [...]

—Contributed by Charu Gupta The much awaited ICRIER report that was commissioned at the behest of Congress Chief Sonia Gandhi has been finally out which has good news for all. According to the report, Indian Retail is close to $300 billion with a mix of organized and unorganized players and is set to grow at [...]